Our Story

Elevating Stories. Empowering Platforms. Showcasing Global Excellence.

ELEVE is a next-generation talent and events platform based in North America, focused on empowering individuals and communities through transformative pageantry, curated experiences, and purpose-driven storytelling.

We are the official license holders and national directors behind prestigious international competitions such as:



  • Miss Asia Pacific International USA
  • Mr. & Ms. Chinatown Global Canada
  • Mr. & Ms. Chinatown Global USA
  • Miss Universe Philippines – Canada (Miss Filipinas Worldwide)
  • Mister Filipinas Worldwide (Coming Soon)


Through these titles, we don't just crown winners—we develop leaders.


Our Mission

To elevate underrepresented voices, celebrate cultural pride, and provide a platform where individuals can thrive—onstage and beyond.



We believe pageantry isn’t just about beauty—it’s about impact, purpose, and legacy.

National & Regional Pageants

We organize and manage pageants across the U.S. and Canada that serve as gateways to international stages. Our competitions are built on integrity, inclusivity, and innovation.

Talent Development

Through our proprietary training and mentorship program—Queenmaker—we prepare candidates in public speaking, self-branding, leadership, and cultural ambassadorship.

Community & Cultural Impact

We collaborate with local and global organizations to champion causes that matter, from youth empowerment and mental health to diversity representation and women’s rights.

Michiko Unso

President

Serves as National Director of Miss Asia Pacific International USA, Mr. & Ms. Chinatown Global USA and Canada, Owner of Miss Filipinas Worldwide, and Local Director for Miss Universe Philippines Canada.


With over 20 years of experience in media, marketing, and events across Asia and North America, she has also worked as a filmmaker and television director, including GMA 7’s Fashbook, and was CEO of Think+Talk Creative Communications, Inc. She previously served as President of JCI Makati Princess Urduja and is a classically trained chef with a Professional Culinary Arts Diploma.


Today, she continues to create platforms where beauty, leadership, and advocacy thrive, connecting and inspiring communities worldwide.


Jim Ryan Ros

Creative Director

A creative director, pageant coach, and founder of Culture Salon MNL in the Philippines. His salon is known for its sustainable, plant-based, and vegan hair care services that combine style with eco-consciousness. As a key figure at Aces & Queens, Jim helps prepare beauty queens with expert styling and mentorship, contributing to their success on national and international stages. With a background in makeup and hairstyling both locally and abroad, Jim blends artistry with a passion for sustainability and beauty innovation.

Raymond Galang

Mentorship & Candidate Development Director

A trusted pageant mentor with years of experience at Aces & Queens, one of the Philippines’ most prestigious and successful pageant training camps. Known for his supportive coaching and sharp insights, Raymond has guided numerous candidates in developing the skills and confidence needed to shine on stage. His mentorship goes beyond teaching walks and poses—he helps contestants embrace authenticity, refine their stage presence, and cultivate the grace and resilience necessary to succeed in high-pressure competitions.

Pauline Amelinckx

Mentorship & Journey Mapping

Pauline Amelinckx is a Filipino-Belgian beauty queen, host, and advocate known for her grace and dedication. She competed in Miss Universe Philippines, earning top placements, and was crowned the first The Miss Philippines 2023. Pauline represented Philippines at Miss Supranational 2023, finishing as 1st Runner-Up. Beyond pageantry, she champions self-love, mental health awareness, and education access through her work with the Yellow Boat of Hope Foundation.